Category: Business School


Accounting Degree While Studying

December 20th, 2010 — 1:00pm

Yes, Virginia, you can get an accounting degree while studying in the comfort of your own home. Earning your accounting degree can be done through distance learning and online schools from a qualified, accredited college or university. (Be sure the school you choose is accredited by one of the six regional accrediting agencies and/or one of the national accrediting agencies that review educational programs. Do your homework before enrolling or forking over any money!)

If you are just beginning to consider your secondary education, an online school will let you get ahead without sacrificing your job or your family’s happiness, or requiring lengthy daily commutes to a campus to get your education in a traditional setting.

Online accounting schools offer the same diplomas and certificates, and associate, bachelor, and master degrees that are offered in traditional colleges and universities. The difference is that you can do all your studying and preparation at your own convenience. Online schools and distance learning programs allow students to prepare for entry- or advanced-level accounting positions or specialize in focused areas of accounting, such as finance, financial planning, financial management, or CPA (Certified Public Accountant).

Most true accounting positions require at least a bachelor degree in accounting; however, the professional accountant can expect greater career success with a Master of Business Degree (MBA) and certification or licensure in accounting. Master degree studies provide proficiency in accounting and computer software auditing programs, or can be focused on gaining specializations that give job seekers a strong advantage in the marketplace.

So, if you have big ambitions but little time to study, maybe you should give it a whirl. Studying online can be a blast, and the results could give your career the boost you need to succeed.

To learn more about Online Accounting Schools and other programs of study, please search our site for more information and resources.

DISCLAIMER: Above is a GENERAL OVERVIEW and may or may not reflect specific practices, courses and/or services associated with ANY ONE particular school(s) that is or is not advertised on SchoolsGalore.com.

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Cable Corporation Television Commercials

December 14th, 2010 — 2:19am

The marketing team at Direct TV is made up of some really creative people. If you haven’t already seen the new Cable Corporation television commercials from Direct TV you can view them by visiting the satellite TV provider’s website.

Direct TV is the nation’s leading provider of high-definition channels bringing subscribers a total of 95 HD channels and over 260 channels all together. Dish Network, their leading satellite TV competitor, lags behind with just over 70 high-def channels. Cable companies bring approximately 50 HD channels to customers.

These delightful commercials focus on the high-def market and a make believe cable company. Each commercial joins the fictitious cable company boardroom for Cable Corp Inc. Christopher Guest, Jonathan Michael Higgins, and Ed Begley Jr. star in the Direct TV commercials. The tag line is “You deserve better than cable.”

In one commercial Roman the VP, played by Jonathan Michael Higgins, suggests that the Cable Corp Inc. advertise that they have a thousand HD channels in order to the subscriber base moving to Direct TV HD. In another commercial they board targets the Direct TV Sports HD market. Roman turns on some music and suggests bikini installers between 10 and 2 while three girls in red bikinis dance in the boardroom. The board of directors look mortified at the thought. These commercials all end in “You deserve better than cable.”

The geniuses behind these entertaining commercials did a fabulous job of showing the desperation of the cable company now that Direct TV has been taking their customers away. Statistics have shown that more cable subscribers are moving over to the satellite TV leader. From September of 2006 to September of 2007 the top ten cable TV companies combined did not have more subscribers than Direct TV.

Many people across the country have been remarking on their incredible customer service experiences with Direct TV. This is a marketing point in a few of the new Direct TV commercials. The commercials showcase the American Customer Satisfaction Index done by the University of Michigan Business School that reports their customer satisfaction rating has been higher than cable for seven years.

Another fine point of the commercials is the number of sports programming in high-def. Sports programming is a huge selling point for satellite television. Many sports fans across the country are enjoying their favorite sports team by selecting these sports subscriptions allowing them to see virtually every game regardless of where in the country they reside.

Direct TV and Dish Network both carry sports subscriptions including MLB Extra Innings, NHL Center Ice, MLS Direct Kick and NBA League Pass. Only Direct TV carries NFL and NASCAR content. They are the exclusive providers bringing the NFL Sunday Ticket and NASCAR HotPass to their sports offerings. In addition they offer rugby, college basketball including March Madness, golf, and cricket.

The satellite leader not only has the biggest lineup of sports subscriptions but they are the leading provider of sports programming in high-def. HD junkies are turning their noses up at standard definition. The adrenaline pumps more furiously when they are watching a game in stunning high-definition. Each drop of sweat, blade of grass, and more are seen in tremendous clarity giving the illusion of being on the field with all their sports heroes.

Although the product, customer service, and offerings speak for themselves these commercials make a lasting impression on viewers as they discuss the highlights around the water cooler.

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Promoting Your Company’s Products and Services

December 14th, 2010 — 2:17am

Appleyard press one of Manchester’s leading printers; suggest their top tips for printing the perfect three fold leaflet.

Three fold leaflets are an ideal promotional tool for promoting your company’s products and services. They are commonly used as takeaway, bar menus, price lists or information sheets.
In some cases they act as the first point of contact to your customers so it is important that time and effort is spent in trying them get them perfect.

Before you start designing your leaflet it is essential that you plan a rough copy of what you want before you start – it saves a lot of time at the end. Work with a blank piece of A4 paper. Turn it to Landscape view -fold it into 3 and mark each page with a number. Unfold the paper – you can now see which page is which.

Sketch on your paper a rough idea of the content; work out where you are putting pictures etc. Do you want a border? Are you having a coloured background, or a Watermark? Are you using Word Art for titles? Once you have done this, think about whether you need full colour leaflet printing, single colour printing from which you’re ready to start designing.

Tips for Leaflet Design

Keep it professional!
Unprofessional promotional materials will reflect badly on your business, school or event, possibly doing more damage than good. After all, if you don’t feel confident enough in your product to spend money promoting it, then why should people feel confident ordering it?

Make it Attention Grabbing
You need to make sure your target audience is reading your leaflet. By making it attention grabbing they are likely to take a closer look.

Include “Power Words”
Some words are known for being good at attracting peoples’ attention. Some examples of these are; Avoid, Discover, Save, Special, and Easy.

Avoid Clutter
Don’t feel like the whole leaflet needs to be filled. Keep to relevant points and images, keeping your message clear.

Margins
When designing ensure you allow for margins around each section so that the leaflet can fold into three. Many people tend to forget this during the design stage.

Use Images
The saying goes that a picture says a thousand words so think about using one. Make sure it’s relevant and reinforces what is being said or the brand image that you’re trying to portray. Also ensure it is of a high quality resolution for printing.

Call to Action
Tell people what to do next directly, motivating them to act on what your leaflet is promoting.

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